Ali Dane - BDCC L3 Coach, List 3 BD Judge

Despite coming from a family with absolutely no horsey connections, and her father being sure it was "just a phase", Ali was set on a career with horses from an early age. 

After a completing a business management degree at the University of Brighton, Ali set up Hurston Dressage and Eventing in 2008, completed her generic equestrian coaching qualifications and set about producing horses for her first passion: eventing. 

In more recent years, Ali has turned her hand to pure dressage, and although she still hugely enjoys eventing, flat work has become her main focus. A few Regional titles and National appearances later, the goal remains to produce happy, healthy horses through the levels of British Dressage. With the help of long-time trainer, Adam Kemp, Ali has successfully and sympathetically trained many horses (most of which are rather unconventional in dressage terms!) not just to compete, but to move better, for long term soundness and mental wellbeing. Her coaching and training philosophy holds horse welfare at it's heart, as well as aiming to be supportive, encouraging and empowering for her riders. 
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Jack Loder - Head Groom

Jack joined HDE in January 2022, having achieved a distinction in his Level 3 Grooms Apprenticeship at North Farm Stud.  Alongside helping to run the yard, Jack is currently competing his horse, Wallace, at BD Novice level, aiming for the Area Festival Championships.  Despite only just recently embarking on their BD career, Jack and Wallace are already posting high scores and will hopefully be competing at Elementary by the end of the year.  One of Jack's professional aims over the next few years is to complete his BDCC coaching qualifications.

Lorna Moore - Secretary ​

Lorna joined Team HDE in 2017, and is now Ali's right hand woman. Lorna looks after all the paperwork, organises staff rotas, clinics, lessons and keeps Team HDE on the straight and narrow!  All lesson bookings, livery and clinic enquires come through Lorna. 

Sarah Pettit - Part Time Groom

Sarah has worked at HDE since January 2020, and has become an integral part of the team. She works alongside Jack and Ali, ensuring the horses are kept in tip-top shape, and that the yard is super organised. Ali also trains Sarah's daughter, Charleigh.